Much of our business lives we spend asking ourselves what if…? The pessimist asks “what if it fails?” The optimist asks “What if this idea succeeds?” I’m not suggesting that you ignore risk; I’m saying that you need to embrace potential. I find too many Read More...
The first line item cut by most business owners is the advertising budget. I don’t relate to this kind of thinking. I think like the author of this quote; “The man who stops advertising to save money is like the man who stops the clock Read More...
The longer you run your business the more unqualified you become. This is because the longer you are in one place, the more heart you put in to your job, the blinder you are. What strangers see as strange, you see as a way of Read More...
Putting myself through college I took a job bussing tables in a popular restaurant that also had a popular night club, common practice in the ’burbs. It was the 80’s. The morning after my twenty first birthday I was promoted from the restaurant to the Read More...
It’s interesting how, on Monday a client will tell you how they are not marketing experts and on Tuesday they are rewriting the ad that the marketing experts wrote for them. The real kicker is that when the ad does not work, it is the Read More...
I am frustrated, as is the rest of America, at the continuous fee additions and rate hikes to my bank and credit card accounts. However, I believe that President Obama is out of line by stating that “banks do not have an “inherent right” to Read More...
While circling around the Arc de Triumph in Paris, I had realized peace and clarity are not just found in the lush green meadows of the Alps. Peace is in the beauty that is always around us. Twelve different roads, including Avenue des Champs-Elysees, terminate Read More...
In observing the unequal distribution of wealth in Italy of 1906, Vilfredo Pareto… an Italian… pronounced that twenty percent of the people owned eighty percent of the wealth. Since that time, the Paratto principal, as it has become known, has been used to describe many Read More...
They say there is more than one way to skin a cat. I’ll have to believe that is true, not because I have tried it, but because I have found that there is more than one way to do just about anything. In business school Read More...
I have professed that people are as important to growing a profitable business as water is to a swimmer winning the 100 meter freestyle. You can’t succeed without them but if you don’t pay attention, you can drown. I am embarrassed to admit how many Read More...