Much of our business lives we spend asking ourselves what if…? The pessimist asks “what if it fails?” The optimist asks “What if this idea succeeds?” I’m not suggesting that you ignore risk; I’m saying that you need to embrace potential. I find too many Read More...
The first line item cut by most business owners is the advertising budget. I don’t relate to this kind of thinking. I think like the author of this quote; “The man who stops advertising to save money is like the man who stops the clock Read More...
The longer you run your business the more unqualified you become. This is because the longer you are in one place, the more heart you put in to your job, the blinder you are. What strangers see as strange, you see as a way of Read More...
Putting myself through college I took a job bussing tables in a popular restaurant that also had a popular night club, common practice in the ’burbs. It was the 80’s. The morning after my twenty first birthday I was promoted from the restaurant to the Read More...
Most advertising sucks. Yes I said sucks. It sucks money from your wallet like a saliva ejector sucks spit. The saddest part about this is that most are unaware of it. Business owners know they have to advertise because that’s what the experts have said, Read More...
Green paint was everywhere; it was obvious that my 4 year old had been up for a while. But that morning was not as surprising as what Dr. Smith did. It was a Friday lunch. I bit into my gourmet burger and “Zing!” Pain shot Read More...
A mentor of mine once stated that the two most important ingredients to a successful business are urgency and accountability. I think he is right. In fact, if your business lacks urgency, it probably makes up for in desperation. Before you dismiss this topic as Read More...
It’s interesting how, on Monday a client will tell you how they are not marketing experts and on Tuesday they are rewriting the ad that the marketing experts wrote for them. The real kicker is that when the ad does not work, it is the Read More...
I am frustrated, as is the rest of America, at the continuous fee additions and rate hikes to my bank and credit card accounts. However, I believe that President Obama is out of line by stating that “banks do not have an “inherent right” to Read More...
While circling around the Arc de Triumph in Paris, I had realized peace and clarity are not just found in the lush green meadows of the Alps. Peace is in the beauty that is always around us. Twelve different roads, including Avenue des Champs-Elysees, terminate Read More...
